Broadcasting every week on the American Forces Network, “Positive Parenting for Military Families” reaches American servicememers and their families on 500+ stations in over 175 countries. Equipped with an inquisitive mind, quick wit (Time magazine said, “his wry sense of humor will be a relief to hassled parents”), and a commitment to help, host Armin Brott–a parenting expert and former U.S. Marine–offers an upbeat, informative, and engaging program filled with advice you can use.
- The Honorable Joseph Westphal, Undersecretary of the Army.
- Robert Gordon, Deputy Assistant Secretary of Defense for Military Community & Family Policy.
- Presentation by The Honorable John McHugh, Secretary of the Army
- Presentation by General Ray Odierno, Chief of Staff of the Army.
- Raymond Chandler, III, Sergeant Major of Army
- Tim Walz, Congressman (MN). Veterans Affairs Committee, Military Family Caucus, National Guard and Reserve Caucus.
- Cathy McMorris Rodgers, Congresswoman (WA) and Co-Chair of the Military Family Caucus.
- Joe Wilson, Congressman (SC). House Armed Services Committee (Chair, Subcommittee on Military Personnel), Military Family Caucus.
- Janet Sallotti, Chief of the Yellow Ribbon Reintegration Program with National Guard, Joint Services Support
- Alex Baird, Director of Family Services for the National Guard, Joint Services Support
- Captain Joan Hunter, National Guard Bureau, Psychological Health.
- Aaron Taylor, Operation Homefront.
- Michelle Joyner, National Military Family Association
- Chaplain Dale White, CAPT, Operations Officer, Office of the Chief of Navy Chaplains.
- William Koch, Still Serving Veterans
- Laura Halligan, Hope for the Warriors
- Tiffany Sizemore and Tina Saari, T.A.P.S
- Lindsey Fischetti, USO
- Ken Stice, Chaplain, Office of Chief of Chaplains, US Army
- Joan Grey, Mentoring Liaison, Business Professional Women’s Foundation
- Patty Barron, Director of Family Programs, AUSA
- Terri Barnes, “Spouse Calls” columnist, Stars and Stripes.
- Linda Dennis, Program Manager, Backpack Journalist
- Dan Herssrud, Fisher House.
- Susan Augustin, Operation Give a Hug.
- Steve Craven, Air Compassion for Wounded Warriors.
- Kara Dallman, United Through Reading.
- Guy Shields, Army Emergency Relief.
- Shanon Neal, family readiness officer for Marine Forces Reserve.
- Michelle Nelson, Director of Family Programs for Our Military Kids.
- Jason Steinhauer, Liaison Specialist, Veterans History Project at the Library of Congress.
- Tecoya and Michelle, Washington Redskins cheerleaders.
- Lucretia McClenney, Director of the VA’s Center for Minority Veterans at the VA.
- Patricia Toles-Lucas, with the Veterans Crisis Line.
- Anselm Beach, with the Veterans Health Administration.
- Sabrina McNeil, with VetSuccess.gov.
- Max Collier, Associate Director of the VA Center for Faith Based and Neighborhood Partnerships.
- Lakisha Wright, with the National Cemetery Administration.
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“Positive Parenting” on the American Forces Radio Network
The American Forces Radio Network is the largest radio network in the world. Broadcasting since 1942, AFRN is heard on more than 500 stations–every military base and American embassy in 177 countries, and on every U.S. ship at sea. AFRN’s daily audience is nearly four million service-members and their families, plus several hundred thousand American civilian contractors, and employees of the U.S. Departments of State and Defense. The 500+ AFRN stations also reach more than 100 million local civilian listeners worldwide. Unlike in the U.S., where all the stations in a given market are competing for the same listeners, AFRN’s audience is highly captive because there are few English-language alternatives.
Benefits and Opportunities Unlike commercial radio, AFRN broadcasts commercial-free, allowing instead for live or produced :10 – :12 second “billboards” or “sponsor mentions” thanking the program’s underwriting partners/sponsors (“Today’s show was made possible by a generous grant from our sponsor…”).
- A 10-12 second billboard at the beginning and/or end of each episode of “Positive Parenting,” in which host Armin Brott thanks the sponsor for making this program a reality for AFRN’s audience.
- One new episode airs every week. Each show–which runs 55-minutes–broadcasts twice. In addition, episodes will be permanently available as podcasts on the show’s website, militaryfather.com, and through iTunes.
- No sponsor clutter. A maximum of two select sponsors per show.
- Millions of highly targeted AFRN listeners worldwide will hear your message. And every one of them will know that “Positive Parenting” is made possible by your company’s support.
- Your company becomes a visible supporter of the men and women serving our country.
- Create special offers, contests, and giveaways for the military audience.
- Website sponsorship ads.
- Sponsor interviews. If appropriate, we may feature an interview with a spokesperson from your company.
- Servicemembers are approximately 80 percent male, 20 percent female. When family members are included, however, the audience is far more balanced.
- The military audience is younger than the general population. 23 percent are under 22 years of age; 29 percent are between 22 and 26; 17 percent between 27 and 31.
- The military audience is more brand-loyal than the average American consumer. Military wives are in their 20s and 30s, raising young children, buying homes for the first time and in general, establishing brand loyalty that could last a lifetime.
- Well over half of active duty, Reserve, and National Guard personnel are married, and nearly 40 percent have children.
- Active military are employed in a recession-proof field and generally unaffected by drops in consumer confidence.
- With $80 billion in household income, married military families represent one of the most powerful yet underserved consumer market segments in the world.
About the Show and the Host
- “Positive Parenting” has been on the air on San Francisco’s top radio station for more than 15 years. The show also runs on more than a dozen other stations around the country. Each week, host Armin Brott interviews expert guests about important and timely topics of interest to parents and families. Equipped with an inquisitive mind, quick wit (Time magazine said, “His wry sense of humor will be a relief to hassled parents”), and a commitment to help, Armin offers an upbeat, informative, and engaging program filled with advice listeners can immediately use.
- Armin Brott is widely considered one of the country’s leading experts on fatherhood. He is a father of three, former U.S. Marine, best-selling author, nationally syndicated newspaper columnist, speaker, and spokesman. His books on fatherhood, including The Expectant Father, The New Father: A Dad’s Guide to the First Year, The Single Father, and The Military Father: A Hands-on Guide for Deployed Dads, have sold over 2 million copies. His column, “Ask Mr. Dad,” is distributed by McClatchy-Tribune Information Services (formerly Knight-Ridder) and reaches millions of readers in approximately 50 newspapers every week. Armin has written for hundreds of publications and websites, including The New York Times Magazine, The Wall St. Journal, Parenting, Sports Illustrated, DrPhil.com, Yahoo News, and many more. He is a frequent media expert and has appeared on more than 500 television and radio shows, including Today, CBS’s The Early Show, Fox News, The O’Reilly Factor, and Politically Incorrect.
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Deanna Brann, author of Reluctantly Related
Topic: Secrets to getting along with your mother-in-law or daughter-in-law
Issues: Understanding why your relationship with your in-law is so hard; powerful tools and techniques to bring peace and lasting change to your relationship; how to change your relationship without having to confront your in-law; what husbands and sons can do to stay out of the middle.
Christopher Blazina, author of The Secret Lives of Men
Topic: What men want you to know about love, sex, and relationships
Issues: The differences between the way men and women think; understanding that different is different—it doesn’t mean better or worse.
Edward Hallowell, coauthor of Superparenting for ADD.
Topic: An innovative approach to raising your distracted child.
Issues: How to tune out the diagnosticians and labelers and simply notice and nurture the spirit of your child; learning to recognize the strengths and positive traits of ADD; helping children develop self- and social awareness.
Amber Dusick, author of Parenting: Illustrated with Crappy Pictures
Topic: Venting about the funny–and frustrating–moments of motherhood
Issues: Of course you love being a parent. But sometimes it just sucks; advice and commentary on sickness, sleeping, pooping, language, eating, and more
Nicole Knepper, author of Moms Who Drink and Swear
Topic: True tales of one woman’s struggle to love her kids while losing her mind
Issues: Why family dinner are like herpes; how to avoid smashing toys that are being fought over; the joy of hearing that your son has murdered his imaginary friend.
Izzy Rose, author of The Package Deal
Topic: One woman’s not-so-glamorous transition from single gal to instant mom
Issues: Social supports (or the lack) for step mothers; keeping expectations reasonable; dealing with the pressure to love the kids right away; dealing with the children’s biological mother; how to introduce the kids (“my step-kids” vs “my kids”)
Amy Tiemann, author of Mojo Mom.
Topic: Nurturing yourself while raising a family.
Issues: how to negotiate a fair division of labor in the house; putting an end to the mommy wars; what happens to a new mother’s life when she brings home a baby? the huge identity shift that new parenthood creates.
Todd and Tara Storch, authors of Taylor’s Gift.
Topic:A courageous story of giving life and renewing hope.
Issues: Dealing with the question no parent every wants to hear: “Would you be willing to donate your child’s organs?” Overcoming grief at the loss of a child.
Ron Taffel, author of Childhood Unbound.
Topic: Saving our kids’ best selves–confident parenting in a world of change
Issues: Guiding children of all ages in ways that bring out the best in kids and parents; understanding our children in 21st century terms; how to encourage the good while steering the kids away from the bad.
Susie Leonard Weller, author of Why Don’t You Understand.
Topic: Improve family communication
Issues: Understanding the four basic thinking styles: Logical, Creative, Practical, and Relational; what to do when someone’s style is driving you crazy, how to parent a child who marches to a different drummer.
George Estreich, author of The Shape of the Eye.
Topic: A memoir of a father raising a child with Down Syndrome
Issues: Hearing the diagnosis; health and psychological issues children with Down Syndrome face; worries about your child’s future; more.
Bernie Schein, author of If Holden Caulfield Were in My Classroom.
Topic: Inspiring love, creativity, and intelligence in middle school kids.
Issues: What is No Child Left Behind and what does it mean to your family? Helping your child deal with peer pressure; helping middle schoolers tap into their emotions and realize that it’s their strengths, not their weaknesses that define them as individuals.
Benjamin Garber, author of Keeping Kids out of the Middle.
Topic: Child-centered parenting in the midst of conflict, separation, and divorce.
Issues: Establishing conflict strategies that genuinely meet children’s emotional and psychological needs; building a safe, consistent healthy environment for your child; creating parenting plans that keep your child protected.