Todd and Tara Storch, authors of Taylor’s Gift. Topic:A courageous story of giving life and renewing hope. Issues: Dealing with the question no parent every wants to hear: “Would you be willing to donate your child’s organs?” Overcoming
Broadcasting every week on the American Forces Network, “Positive Parenting for Military Families” reaches American servicememers and their families on 500+ stations in over 175 countries. Equipped with an inquisitive mind, quick wit (Time magazine said, “his wry sense of humor will be a relief to hassled parents”), and a commitment to help, host Armin Brott–a parenting expert and former U.S. Marine–offers an upbeat, informative, and engaging program filled with advice you can use.
About
“Positive Parenting for Military Families” is a 55-minute version of Armin Brott’s long-running “Positive Parenting” show that airs throughout the US. In this show, we include interviews and programming on topics specific to military families. Here are a few examples:
- The Honorable Joseph Westphal, Undersecretary of the Army.
- Robert Gordon, Deputy Assistant Secretary of Defense for Military Community & Family Policy.
- Presentation by The Honorable John McHugh, Secretary of the Army
- Presentation by General Ray Odierno, Chief of Staff of the Army.
- Raymond Chandler, III, Sergeant Major of Army
- Tim Walz, Congressman (MN). Veterans Affairs Committee, Military Family Caucus, National Guard and Reserve Caucus.
- Cathy McMorris Rodgers, Congresswoman (WA) and Co-Chair of the Military Family Caucus.
- Joe Wilson, Congressman (SC). House Armed Services Committee (Chair, Subcommittee on Military Personnel), Military Family Caucus.
- Janet Sallotti, Chief of the Yellow Ribbon Reintegration Program with National Guard, Joint Services Support
- Alex Baird, Director of Family Services for the National Guard, Joint Services Support
- Captain Joan Hunter, National Guard Bureau, Psychological Health.
- Aaron Taylor, Operation Homefront.
- Michelle Joyner, National Military Family Association
- Chaplain Dale White, CAPT, Operations Officer, Office of the Chief of Navy Chaplains.
- William Koch, Still Serving Veterans
- Laura Halligan, Hope for the Warriors
- Tiffany Sizemore and Tina Saari, T.A.P.S
- Lindsey Fischetti, USO
- Ken Stice, Chaplain, Office of Chief of Chaplains, US Army
- Joan Grey, Mentoring Liaison, Business Professional Women’s Foundation
- Patty Barron, Director of Family Programs, AUSA
- Terri Barnes, “Spouse Calls” columnist, Stars and Stripes.
- Linda Dennis, Program Manager, Backpack Journalist
- Dan Herssrud, Fisher House.
- Susan Augustin, Operation Give a Hug.
- Steve Craven, Air Compassion for Wounded Warriors.
- Kara Dallman, United Through Reading.
- Guy Shields, Army Emergency Relief.
- Shanon Neal, family readiness officer for Marine Forces Reserve.
- Michelle Nelson, Director of Family Programs for Our Military Kids.
- Jason Steinhauer, Liaison Specialist, Veterans History Project at the Library of Congress.
- Tecoya and Michelle, Washington Redskins cheerleaders.
- Lucretia McClenney, Director of the VA’s Center for Minority Veterans at the VA.
- Patricia Toles-Lucas, with the Veterans Crisis Line.
- Anselm Beach, with the Veterans Health Administration.
- Sabrina McNeil, with VetSuccess.gov.
- Max Collier, Associate Director of the VA Center for Faith Based and Neighborhood Partnerships.
- Lakisha Wright, with the National Cemetery Administration.
Become a Sponsor
“Positive Parenting” on the American Forces Radio Network
Sponsorship Opportunities
The American Forces Radio Network is the largest radio network in the world. Broadcasting since 1942, AFRN is heard on more than 500 stations–every military base and American embassy in 177 countries, and on every U.S. ship at sea. AFRN’s daily audience is nearly four million service-members and their families, plus several hundred thousand American civilian contractors, and employees of the U.S. Departments of State and Defense. The 500+ AFRN stations also reach more than 100 million local civilian listeners worldwide. Unlike in the U.S., where all the stations in a given market are competing for the same listeners, AFRN’s audience is highly captive because there are few English-language alternatives.
Benefits and Opportunities Unlike commercial radio, AFRN broadcasts commercial-free, allowing instead for live or produced :10 – :12 second “billboards” or “sponsor mentions” thanking the program’s underwriting partners/sponsors (“Today’s show was made possible by a generous grant from our sponsor…”).
- A 10-12 second billboard at the beginning and/or end of each episode of “Positive Parenting,” in which host Armin Brott thanks the sponsor for making this program a reality for AFRN’s audience.
- One new episode airs every week. Each show–which runs 55-minutes–broadcasts twice. In addition, episodes will be permanently available as podcasts on the show’s website, militaryfather.com, and through iTunes.
- No sponsor clutter. A maximum of two select sponsors per show.
- Millions of highly targeted AFRN listeners worldwide will hear your message. And every one of them will know that “Positive Parenting” is made possible by your company’s support.
- Your company becomes a visible supporter of the men and women serving our country.
- Create special offers, contests, and giveaways for the military audience.
- Website sponsorship ads.
- Sponsor interviews. If appropriate, we may feature an interview with a spokesperson from your company.
Listener Demographics
- Servicemembers are approximately 80 percent male, 20 percent female. When family members are included, however, the audience is far more balanced.
- The military audience is younger than the general population. 23 percent are under 22 years of age; 29 percent are between 22 and 26; 17 percent between 27 and 31.
- The military audience is more brand-loyal than the average American consumer. Military wives are in their 20s and 30s, raising young children, buying homes for the first time and in general, establishing brand loyalty that could last a lifetime.
- Well over half of active duty, Reserve, and National Guard personnel are married, and nearly 40 percent have children.
- Active military are employed in a recession-proof field and generally unaffected by drops in consumer confidence.
- With $80 billion in household income, married military families represent one of the most powerful yet underserved consumer market segments in the world.
About the Show and the Host
- “Positive Parenting” has been on the air on San Francisco’s top radio station for more than 15 years. The show also runs on more than a dozen other stations around the country. Each week, host Armin Brott interviews expert guests about important and timely topics of interest to parents and families. Equipped with an inquisitive mind, quick wit (Time magazine said, “His wry sense of humor will be a relief to hassled parents”), and a commitment to help, Armin offers an upbeat, informative, and engaging program filled with advice listeners can immediately use.
- Armin Brott is widely considered one of the country’s leading experts on fatherhood. He is a father of three, former U.S. Marine, best-selling author, nationally syndicated newspaper columnist, speaker, and spokesman. His books on fatherhood, including The Expectant Father, The New Father: A Dad’s Guide to the First Year, The Single Father, and The Military Father: A Hands-on Guide for Deployed Dads, have sold over 2 million copies. His column, “Ask Mr. Dad,” is distributed by McClatchy-Tribune Information Services (formerly Knight-Ridder) and reaches millions of readers in approximately 50 newspapers every week. Armin has written for hundreds of publications and websites, including The New York Times Magazine, The Wall St. Journal, Parenting, Sports Illustrated, DrPhil.com, Yahoo News, and many more. He is a frequent media expert and has appeared on more than 500 television and radio shows, including Today, CBS’s The Early Show, Fox News, The O’Reilly Factor, and Politically Incorrect.
Contact us for pricing information
5/24/13
George Estreich, author of The Shape of the Eye.
Topic: A memoir of a father raising a child with Down Syndrome
Issues: Hearing the diagnosis; health and psychological issues children with Down Syndrome face; worries about your child’s future; more.
Bernie Schein, author of If Holden Caulfield Were in My Classroom.
Topic: Inspiring love, creativity, and intelligence in middle school kids.
Issues: What is No Child Left Behind and what does it mean to your family? Helping your child deal with peer pressure; helping middle schoolers tap into their emotions and realize that it’s their strengths, not their weaknesses that define them as individuals.
Benjamin Garber, author of Keeping Kids out of the Middle.
Topic: Child-centered parenting in the midst of conflict, separation, and divorce.
Issues: Establishing conflict strategies that genuinely meet children’s emotional and psychological needs; building a safe, consistent healthy environment for your child; creating parenting plans that keep your child protected.
05/31/13
Alison Buckholtz, author of Standing By.
Topic: The making of an American military family in a time of war.
Issues: Adjusting to the unfamiliar (and sometimes unwelcome) role of military wife; the quiet battle military spouses wage to hold their families together during a loved one’s deployment; challenging one’s assumptions about military, motherhood, and even American citizenship.
Michael Gurian, author of The Purpose of Boys.
Topic: Helping our sons find meaning, significance, and direction in their lives.
Issues: What is purpose and why do we need one? How boys and girls develop purpose differently; how the loss of purpose in American boyhood is affecting families, women, and society as a whole.
Dara Chadwick, author of You’d Be So Pretty If…
Topic: Teaching our daughters to love their bodies—even when we don’t love our own
Issues: What girls learn from mom’s attitudes about appearance; trigger words that set off a body image crisis; boys’ role in girls’ body image; what works and what doesn’t when talking to your daughter about healthy eating and exercise habits
06/07/13
Kasey Knight Trenum, author of Couponing for the Rest of Us.
Topic: A not-so-extreme guide to saving more.
Issues: Where to find coupons for what your family eats; how to reinvent your shopping strategy, how to make grocery shopping less stressful–and even fun.
Bruce Wolk, author of Made Here, Baby!
Topic: Finding the best American-made products for kids
Issues: Family businesses, green companies, minority- and women-owned businesses; how small manufacturers get distribution; why buying American products can help assure us of quality and safety.
Jean Twenge, author of The Narcissism Epidemic.
Topic: Living in the age of entitlement
Issues: The characteristics of narcissism; how narcissistic values such as materialism, vanity, and entitlement have spread to the culture at large; the real costs of narcissism in the workplace, relationships, school, and everywhere else.
06/14/13
Brian Klems, author of Oh Boy, You’re Having a Girl.
Topic: A Dad’s Survival Guide to Raising Daughters.
Issues: Learning to love pink, tea parties, and painted nails; thinking ahead to her first crush, dating, marriage; why having daughters is the best.
Joe Deyo, author of Checklists for the New Dad.
Topic: Pregnancy, delivery, and baby’s first year
Issues: Building a solid plan for fathering; making a smooth lifestyle transition with a baby at home; improving yourself and your marriage; baby proofing the home.
Sam Apple, author of
06/21/13
Noel Janis-Norton, author of Calmer, Easier, Happier Parenting.
Topic: Five strategies that end daily battles and get kids to listen the first time.
Issues: A step-by-step plan that will help you raise a child who is cooperative, considerate, confident, and self-reliant. The five strategies are: descriptive praise, preparing for success, reflective listening, never ask twice, and rewards and consequences.
Rachel Lehmann-Haupt, author of In Her Own Sweet Time.
Topic: Finding love, commitment, and motherhood as a single woman
Issues: Testing your fertility and what the results show about your ability to conceive; what it’s really like to search for a sperm donor; how to date while still thinking about motherhood; the joys and challenges of becoming a single mother by choice.
Jeffrey Bernstein, author of Liking the Child You Love.
Topic: Build a better relationship with your kids even when they’re driving you crazy.
Issues: Taming the most common toxic thought patterns that stop us from parenting effectively, including the “always” or “never” trap, seething sarcasm; emotional overheating; “should” slamming, and dooming conclusions.
06/28/13
Sue Sanders, author of Mom, I’m Not a Kid Anymore.
Topic: Navigating 25 inevitable conversations that arrive before you know it.
Issues: How not to be blindsided by your child’s pre-teen years; tough conversations like, “You and Dad do that?” “Did you ever smoke marijuana?” “Can I get American Eagle jeans?” and “Do these shorts make my butt look big?”
Marc Weissbluth, author of Healthy Sleep Habits, Happy Twins.
Topic: Sleep training your multiples.
Issues: The difference between healthy sleep and junk sleep; why it’s important for babies to learn to fall asleep unassisted; tips for synchronizing twins’ sleep schedules; recognizing early drowsiness clues so you can catch the sleep wave before it’s too late…
Ellen Gibran-Hesse, author of Failure to Launch.
Topic: How to get teens and young adults to independence.
Issues: Guide your teen to the life and job skills needed to be independent; helping a college student structure their college experience so they’re employable after graduation; helping teens and young adults develop money management skills; how to do all that and still maintain close relationships.
07/05/13
Sarah Smiley, author of Dinner with the Smileys.
Topic: One military family, one year of heroes, and lessons for a lifetime
Issues: The heartwarming story of a family’s commitment to fill a deployed servicemember’s place at the family dinner table with interesting people–teachers, Olympians, politicians, athletes, authors, comedians, and more.
Meg Meeker, author of Boys Should Be Boys.
Topic: Secrets to raising healthy sons.
Issues: Why moody and rebellious boys are not normal; single sex education; teaching boys to survive in a world that doesn’t value masculinity; what parents and teachers can do to support and encourage boys.
Guest 2: Lara Zibners, author of If Your Kid Eats This Book, Everything Will Still Be Okay.
Topic: How to know if your child’s illness or injury is really an emergency.
Issues: There’s no such thing as a fever that’s too high; You don’t really need to keep a child awake after a head injury; Why car seats are important—even if you’re “just going around the corner”; Ear infections don’t require antibiotics; and more myths debunked
MIL
"Too often, those who do the most for us are supported the least. Military fathers certainly fall into this category. Brott's wonderfully informative book is not only a much needed salute to the importance of these unique dads, but it is also a field manual for their most important front of all—the home front."
—Roland C. Warren, President, National Fatherhood Initiative
"As an Army brat I know firsthand that its not only our military men and women who serve the country—their spouses and children serve proudly as well. This wonderful book is a great resource with useful checklists and advice that covers every stage of childhood. It will help ease what are difficult journeys."
—Linda Powell, daughter of General Colin Powell, US Army Ret., former Chairman of the Joint Chiefs of Staff
I first purchased this book to use as a basis for my work with children of military parents. The book's content was insightful, well organized, and thorough. I felt the book was so helpful, I purchased several copies and sent them to my son, who is a military officer to present to his men."
—LaVonne, blogger
"Fantastic resource! We give a copy to each deploying Marine--and another to his family. It's filled with information and tips to keep those family connections strong during difficult times."
—Robert, XO, USMC
"Buying this for my husband was the best investment I could ever have made in my family. It helped his stay connected to our kids while he was gone--and helped me stay connected to him. Highly recommended.
—Eloise, Air Force wife